HYBE CINE FEST 2025 makes exclusive Malaysian debut at GSC

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HYBE CINE FEST 2025 makes exclusive Malaysian debut at GSC

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Writer: Ann Tan

HYBE CINE FEST 2025 hits 30 GSC cinemas across Malaysia

8 Jul - From 10 to 13 July 2025, K-pop fans in Malaysia are in for a treat as Golden Screen Cinemas (GSC) exclusively presents HYBE CINE FEST IN ASIA, bringing the magic of K-pop to the big screens.

More than that, K-pop enthusiasts can look forward to an exciting line-up of immersive on-ground events held in conjunction with the HYBE CINE FEST ASIA, hosted at Wow Plaza, Lalaport.

For 4 unforgettable days, fans can indulge in curated cinematic experiences featuring exclusive film titles from some of HYBE's biggest artists including BTS, SEVENTEEN, TOMORROW X TOGETHER, and ENHYPEN.

From left: Pan Vui Shang, Head, Exhibition, GSC, Esther Hau, Head of Distribution & Co-Production, GSC Movies and Nelsen Ng, Manager, Advertising & Promotions, Lalaport, BBCC

The HYBE CINE FEST will be available in 30 cinemas at Golden Screen Cinemas in cities such as Kuala Lumpur, Johor Bahru, Penang, Kuantan and Malacca, among others. There will be a Special Location set up at GSC LALAPORT BBCC with additional onsite activations such as merchandise, photo opportunities and much more.

Encompassing total entertainment experiences on the big-screens, fans can also partake in the much-anticipated HYBE cinema 'noraebang', an interactive karaoke-inspired activation that invites fans to sing along to their favorite tracks from LE SSERAFIM, &TEAM, BOYNEXTDOOR, TWS, ILLIT, and KATSEYE, alongside the festival's headlining groups.

Inspired by Korea's beloved 'noraebangs', the HYBE CINEMA noraebang gives fans the chance to channel their inner star and belt out K-pop hits in a shared, high-energy environment, creating unforgettable memories with like-minded fans.

Wouldn't you want these special postcards?

A postcard will be given when fans purchase a movie ticket and the design will be based on the movie title (*while stocks last)

"The launch of the HYBE CINE FEST in Asia, showcased exclusively at GSC locations nationwide reaffirms our commitment to bringing total entertainment experiences to life through the magic of movies and uniting K-pop fans through shared moments on the big screens. We look forward to continuously expanding our lifestyle and entertainment offerings, bringing like-minded communities together through unforgettable K-pop experiences, from live concerts to immersive events at our cinema," said Mr Pan Vui Shang, Head, Exhibition, Golden Screen Cinemas.

The excitement extends beyond the cinema with buzzing on-ground activities at WoW Plaza, Lalaport, including:

Artist-themed photo zones
Stage games and activities
Merchandise opportunities
And more surprises to look forward to throughout the weekend

"We're thrilled to be part of the HYBE CINE FEST weekend by bringing the celebration to our WoW Plaza space at LaLaport. With screenings taking place at GSC, we're extending the experience with lifestyle events including exciting on-ground activations that drive engagement amongst fans, allowing them to fully immerse in K-pop culture that resonates closely amongst Malaysian fans," said Mr. Yoshihiro Kondo, Managing Director, LaLaport BBCC.

For further exciting updates on the detailed activities, kindly stay tuned to GSC's official social media channels.

Cinema Online, 08 July 2025