1 Aug – Local cinema operator TGV Cinemas are collaborating with Gurney Paragon Mall in Penang for the first ever "Ultimate Movie Buff" challenge for moviegoers.
The challenge is done in conjunction with the mall's first anniversary as well as the opening of TGV Cinemas Gurney Paragon early this year.
The grand prize of the challenge is worth about RM130 thousand which includes a Mitsubishi Attrage SE car and an All-Year Access movie card among other prizes.
The All-Year Access movie card, which has been developed especially for the grand prize winner, as well as the Top Gun cards, which will be given to the first and second runners-up, are exclusive and not for sale to the public. The cards' winners will be entitled to two free tickets daily to enjoy any movie of their choice at TGV Cinemas Gurney Paragon.
To enter the challenge, customers just have to spend a minimum of RM30 in a single receipt at Gurney Paragon Mall and then buy a movie ticket at the TGV cinema there.
Next, customers need to fill up a form, come up with a creative slogan, attach the proof of purchase and drop the form in the contest box.
Only shortlisted candidates will be contacted to join the 'Ultimate Movie Buff' Game show which will be held live on 17th August 2014 at Gurney Paragon Mall Atrium.
Participants who did not get shortlisted will not walk away empty-handed. Every entry form comes with an instant-win scratch card and participants will stand a chance to win vouchers from TGV Cinemas, Zalora, Cotton On, Strip, TGIF, Italiannies and Akemi Uchi.
TGV Gurney Paragon houses eleven halls, which includes the northern region's first IMAX theatre. It opened to public on 3 April 2014.